Not getting that coveted top position in the Google search results page? Tried a lot of things to improve your rankings but to no avail, Now you’re frustrated & looking for an SEO Company In Canberra. Well, the good news is, It’s never too late.
Every business wants to be ranked in the first position. Because more than 40% of the CTR (Click Through Rate) goes to the first ranked website.
It’s approximate CTR is 10x higher compared to the 10th result. Imagine the amount of traffic and customer you will be losing out if you rank low.
There is a joke around that says “If someone commits murder, the best place to hide the body is the second page in Google”
What Exactly is SEO?
According to Marketing guru Neil Patel
SEO stands for search engine optimization. Which is the art of ranking high on a search engine in the unpaid section, also known as the organic listings.
In other words, SEO is a process of optimizing your websites/pages in such a way that google will show it above everyone else.
There are a lot of factors impacting the SEO of a website. But the most common of them are-
- Domain Authority (DA)
Of course, there are countless other factors affecting your rankings, but these are some high impactful ones.
Why is SEO important?
This is a no-brainer, but for those people who are still skeptical about it. Let’s clear your doubts.
Many people will argue that SEO is slow, and is not what it used to be once upon a time.
With Google’s complex algorithm updates SEO is a tough nut to crack.
Many businesses prefer to get immediate results and hence prefer paid ads and Social Media Marketing.
So my answer to all of them is. A recent study has shown that users prefer Organic results over ads 94% of the time.
This clearly shows that people have loyalty and trust for these brands or companies.
Ranking on the first page creates a brand image that no amount of money spent on ads can do.
Moreover, with more and more businesses coming online, the competition is stiff. In other words the CPC bid.
How to do SEO?
SEO has drastically changed over the years. There was a time when stuffing and sprinkling your keywords would have done the job.
You can just buy backlinks and your rankings would have grown overnight.
But Google has disrupted this industry (in a good way). Google realized the flaws in its system and decided to change.
With the advent of A.I. such as RankBrain, Panda, Hummingbird, etc. the whole game of SEO is changed.
SEO is now a long term game. A game where patience and consistency are key.
This is the sole reason why many people and businesses quit. Patience is not a cup of tea for everyone.
What to do now?
Ok, let me put this straight forward. If you are a business and want to rank higher than your competition, you must hire an SEO Company In Canberra or wherever you stay.
It’s not necessary to go for a local SEO agency but having a local company has its own pros and cons.
Now if you don’t feel like spending a whole lot on these agencies and want to do it on your own, you can do that too.
The only problem that you will face is “Time”. Why?
Because when you are running a business, your sole focus should be on running your business and not just on your website rankings.
Initially, you may start out and may get decent results. But over time you will have a tough time.
Let’s say your competitor has hired an SEO Company In Canberra
The team of SEO experts who have years of Industry experience will easily outwork and throw you off your rankings.
Hence it will be wise to invest in an SEO agency.
How We Bot App can help you?
WeBotApp is a professional SEO Company In Canberra offering a wide range of solutions such as SEO, website design, website development, digital marketing, mobile application development, and software development.
With our team of highly experienced website developers and digital marketing experts, we make it easy for you to plan, create and market your brand online on various platforms of the internet including popular social media platforms and search engines.
What Can WeBotApp Do For You As A Digital Marketing Company?
We, as a digital marketing company can help you build and promote your brand online giving it global exposure. Here are the services in detail WeBotApp:
- Website Designing Services: We offer website designing services for small and medium-scale organizations. Our website designing services include – static website design, dynamic website design, e-commerce website design, WordPress website design, and custom website design.
- Digital Marketing Services: The digital marketing services which we offer includes Facebook marketing services, Instagram marketing services, Twitter promotion, and handling, LinkedIn marketing solutions, bulk email, and SMS marketing services, advertisement on popular mobile applications, blog writing, and marketing, etc.
- Search Engine Optimisation Services: Building a website for your small or medium scale business is not enough to sufficient sales or leads. You must optimize the website in such a way so that the popular search engines like Google loves it. This service is known as search engine optimization service and we offer both on-page and off-page SEO services and are one of the best SEO Company In Canberra
- Mobile Application Development: With the increase of mobile users, it is now very important for businesses to have their own mobile application built so that they can maintain a good relationship with their customers. Maintaining a good relationship with their customers helps a brand to increase there recurring sales or services. As a result, the need for the mobile application comes into existence.
- Software Development Services: Softwares are other important tools for any type of business to increase their productivity and in saving time. Along with the above mentioned two features software also helps the business houses to run the entire operation in a disciplined manner. We build various kinds of software for small to medium type organizations so that we can provide them a customized tool for their business success.
I hope that at the end whatever SEO Company In Canberra you choose is a matter of preference. What’s more important is that you focus on your SEO.
Remember One free traffic is worth 10 paid ones